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logo design process

What it Takes to Design a Great Logo – The Logo Design Process (Infographic)

A simple looking logo may not look like much, but designing a great one takes a lot of time and effort. Here are the nine steps we use in the professional logo design process.

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Small Business Branding

10 Branding Tips for Small Businesses

Branding is not just for large corporations. Every business, small or large, can benefit from having a strong brand identity. Your brand is what others think of your business, so it’s critical that you understand how small business branding works. Here’s a list of the basic steps to building a strong brand:

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Visual brand Identity

Branding 101 – How to Create a Visual Brand Identity

A brand identity consists of both internal (voice, mission, values, etc.) and external (like colors and fonts) aspects of your brand. You must combine both these branding aspects to achieve a visual brand identity that attracts customers.

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Brand Rebranding on Social Media

How to Rebrand Your Social Media Profiles

When the time has come to rebrand, your company’s new identity should be mirrored in your social media profiles. From updating your Facebook profile image to redirecting old links, all changes must lead to a consistent social media presence.

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Brand Identity Guide

Why You Should Have a Brand Identity Guide

A brand identity guide (BIG) is a set of rules that dictate how your brand should be used. Broadly speaking, a BIG focuses on the external aspects of your brand (colors, fonts, etc.), as well as on the internal aspects, such as voice and writing style.

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"Risk more than others think is safe. Dream more than others think is practical." – Howard Schultz ... See MoreSee Less

6 days ago  ·  

Lights, camera, action! A sneak peek into the studio with Madalina, recording a video for our upcoming new website. #onset #behindthescenes #marketingvideo #marketingagency ... See MoreSee Less

2 weeks ago  ·