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The Pinkletter

The January Pinkletter

It’s Better On The Beach

Even though we don’t have much time to spend admiring Fort Lauderdale’s beach views,  we are sure that our work will convince you to go take a walk on Fort Lauderdale Beach Boulevard, stop for some drinks and see for yourselves. Introducing our newest design: It’s Better On The Beach.

The website opens with a flash slideshow presentation of all the 6 bars. Each image tries to capture a part of each bar’s spirit, allowing the warm shades of bright colors to  translate the state of relaxation, fun and holiday.

We created a special page for each bar, that can be accessed either by clicking on the slideshow either by choosing the name on the bar above it.  Each page opens with a new glow of light colors and an inviting front image that will just make you curious about everything. It also give you information about the location, photo galleries, menus (available as well for download) and even special offers and events, that are meant to give you more reasons to come by.

We also made it easy for the users to create an account and keep in touch will all the news and events: just click and sign-in.

And if with all the fun and sun you are still feeling lonely, you can always connect with us on Facebook and FourSquare.

In the end, it doesn’t matter if you’re looking for fun and cocktails or escape from the burning afternoon sun or just relax with a coffee while checking your email, it’s anyway, better on the beach. And if you think you haven’t been tempted enough, visit the website and let the images speak for themselves.

But let’s not take all the credit for the good work. We made it happen through a collaboration between a team of talented people:

Agency: rAv Communications

Art direction: Arianne Glassman
Design: BrightPink Studio
Programming: Xtreme Dynamics


At BrightPink Studio, we design & develop awesome websites, make gorgeous print materials, create logos and other branding items, and more. In our blog, we share news, tips & inspiration - like this article! If you enjoyed it, please share.

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